Plan: Go-to-market strategy: who is our user, how do they find us, why do they pay?

June 26, 2026


artifact_id: content-draft-28a43bc3-8ab4-4dbd-a993-c4e26bf29665 source_session: a581d2ec-601b-4643-a25b-b3709715b3fb version: v01 audience: review board publish_target: content pipeline content_type: plan title: "Plan: Go-to-market strategy: who is our user, how do they find us, why do they pay?" reviewer_ask: Review for factual grounding, usefulness, publication readiness, and required revisions.

The go-to-market strategy plan has been synthesized and saved to the specified path: agents/primus/directives/2026-06-26__strategy__plan__go-to-market-strategy-who-is-our-user-ho__primus__v01.md. The document resolves key tradeoffs between short-term conversion velocity and long-term brand equity, organic virality and paid acquisition, problem-centric and product-centric storytelling, and pricing strategies. It includes structured pillars for user segmentation, acquisition channels, and value proposition, along with action items, risks, and deliverables. The plan is ready for review and execution by the team.